The days of webcare being purely a form of customer service are long gone. Social media is an indispensable part of our current era and opportunities for marketing, sales and service are up for grabs. The webcare department is the eyes and ears [...]

The hype regarding chatbots can no longer be ignored. They have been on the rise for years, however, 2019 is thus far the flourishing chatbot era. It will come as no surprise that we can use the technology well for sales, marketing and service [...]

Understanding your customer is the key to good service. Online customer support teams, now commonly referred to as Webcare, deal with many different types of people, each and every day, but often use a more standardised approach when responding [...]

Did you know marketing and chatbots go really well together? Service and webcare departments often start their interaction with potential clients when the purchasing process begins. The role of service changes from giving a reactive response to [...]

From the moment you first meet your customer, you begin to build a relationship. A relationship that you can continue to strengthen by offering value as you go along on the customer journey. But how? Customer Relation Management (CRM) software [...]