The messenger service WhatsApp has seen an enormous increase in user numbers over the past years. For many of us, the app has become an integral part of our daily life. We don’t only use the [...]

As you may have heard already, WhatsApp has launched an official API: the WhatsApp Business API. This makes it possible to maintain worldwide contact with customers, prospects and relations.

We are well into the new year. Webcare managers have analyzed 2015 and goals have been redefined or updated. What are the challenges in the field of excellent webcare? Through this blog webcare [...]