Understanding your customer is key for good service. Web care teams deal with multiple personalities on a daily basis. These teams often manage a standard approach to reply to certain messages, [...]

The years that we have social media ‘on the side’ within organizations are far behind us. Social media and social messaging have made huge changes in the world of communication and customer [...]

We live in an era where customer satisfaction is of great importance to many organizations, in improving their products and services. Interrogating customer feedback can lead to growth, and [...]