SUCCESS STORY

Geberit: Tradition meets Transformation

Today, Geberit is not only a European leader in the field of sanitary products but also successfully operating internationally. The company focuses on quality, reliability, sustainability and innovation. How can these values be transferred to an environment that is becoming more and more digital? How has the customer contact changed and how does the company use social media channels? Olaf Grewe, Manager Group PR Corporate Communications, gives a brief insight into the communication strategy of Geberit.

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