Inspiring Success Stories

Innovative solutions for a smooth and positive customer experience; get inspired!

Chatbot succes bij Univé | OBI4wan


How Univé’s customers reap the benefits of chatbots

Univé implemented a chatbot to help control the growing number of questions, and to be available to customers outside of opening hours. In this interview, Customer Experience advisors Ties van der A and Mathijs Jilderda, share their experience with this, and their findings.

HEMA chatbots - OBI4wan

HEMA innovates: Chatbots for faster and better service

Read how the Dutch department store chain HEMA successfully uses chatbots to cope with the constantly increasing number of social media customer demand. We spoke with Ronald Gerrits, online customer service coordinator at HEMA, about the process and success of this innovation.

RTL Nederland | OBI4wan

RTL: The digital world of a traditional media company

Online customer service, or webcare, has an important place within RTL Netherlands. The organisation and the feedback that comes in through (online) channels is an important part of the company’s fan-centric strategy. Angela Muradin, Head of Customer Care bij RTL/Videoland, tells us all about it.

Priscilla Bossaert Staedion | OBI4wan succesverhaal

Housing corporation Staedion makes at-home-feeling measurable with OBI RepScore

Based on the mission ‘at home together’, housing corporation Staedion formulated a number of objectives. Communication advisor Priscilla Bossaert explains how to make their goals measurable and how the OBI RepScore helps!


OMRON Healthcare: From media insights to strategic decisions

OMRON is the world’s number 1 manufacturer of both digital blood pressure monitors and inhalers for respiratory care. We talked with Martin Rua, Corporate Communication Specialist at OMRON Healthcare about the importance of media monitoring and reputation management. He explains how media insights help his team to measure PR and communication efforts and how these insights lead to strategic decisions.

Erasmus Universiteit Rotterdam | Succesverhaal

Chatbot success for Erasmus University Rotterdam students

The case regarding Erasmus University Rotterdam (EUR) has clearly proven that a chatbot and students go well together. Each year the university receives numerous questions with regard to tuition fees and therefore called on OBI4wan for help in handling this. Chatbot Desiderius was launched. We spoke to Christa van der Kruk, Marketing & Communication Advisor from the Department of Education & Student Affairs.


Media monitoring is vital at the Medical Centre Leeuwarden

A dedicated team of six communication professionals focuses on reputation management, patient information and possible crisis communication on a daily basis. Communication consultant Leanne Wink-Miedema spoke to us about the multifaceted world of healthcare and why daily media monitoring is of vital importance in her job.


NCOI introduces chatbot for optimum service for students

Team Leader of Student Counseling Eric van Tilburg and his team were looking for a solution for answering frequently asked questions in the student portal. An important objective was to be able to talk to the students outside of opening hours. In this interview, you’ll read all about how the team successfully launched chatbot “Joost”!

geberit social media management

Geberit: Tradition meets transformation

Geberit focuses on quality, reliability, sustainability and innovation. How can these values be transferred to an environment that is becoming more and more digital? Olaf Grewe, Manager Group PR Corporate Communications, gives a brief insight into the communication strategy of Geberit.

When inquiries, comments or mentions about our company and our brands are made on social media, it is important to have a quick overview of them and to react accordingly. In this way, competence and reliability can be communicated in a credible manner. We chose OBI4wan because this solution delivers real added value. It is easier and more intuitive to use than competitors’ solutions. Furthermore, OBI4wan, like us, is internationally active and can therefore be optimally used by us.

Olaf Grewe, Manager Group PR Corporate Communications at Geberit

Geberit testimonial | OBI4wan