Social media publishing and analytics
Alexander de Ruiter: effective and successful with social media

Better reach and more impact via social media

Determine the right message at the right time. Social media messages are easily published and planned in a user-friendly content calendar. Social analytics and extensive reports allow you to measure the impact and scope of your message.

Easy campaign and community management

Plan campaigns when your target group is online or publish messages ‘on the go’. With publishing of OBI4wan you efficiently manage several personal or company accounts, both via desktop and mobile apps.


Share your story, create traffic and boost your reach and engagement

Share your story through various linked accounts and generate traffic, scope and engagement. You can measure your efforts easily with powerful social analytics, fully integrated in one environment.

Publish, plan, and measure effect of content

Social dashboards and narrowcasting

Efficient approval workflow

Massive reach via broadcast groups

Easy & managable media library

Tag and analyse campaign impact

Powerful social media analytics

Bulk message imports

There is a reason we lovingly call OBI4wan ‘OBI’. OBI4wan not only offers a great, extensive and very user-friendly tool, the helpdesk support is also above expectations. Certainly when I compare it with other tools, OBI4wan excels in terms of service. I therefore see OBI4wan more as a partner who thinks and develops with us. Despite the strategic choice to not create customisation, OBI4wan does not feel like ‘one size fits all’ (read: nobody!). By really listening to customers and being really involved, OBI4wan is a ‘perfect fit’ for us and many others too undoubtedly!

Marloes van Deventer, Coordinator Social media @ KWF Kankerbestrijding