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(Nederlands) Media monitoring, webcare, chatbots en media insights (Nederlands) Media monitoring, webcare, chatbots en media insights
  • Solutions
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Home » Archieven voor April 2020
  • Analysis
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 Crisis management: from social shitstorm to trending topic
By Linsey Jepma
Posted Tuesday April 28th, 2020

Crisis management: from social shitstorm to trending topic

When a crisis breaks, it is important to know what is going on around your organisation. For this, social media are both an important information source to oversee the way the news spreads, and [...]

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 The 6 most important do’s & don’ts of social media monitoring
By Linsey Jepma
Posted Thursday April 23rd, 2020

The 6 most important do’s & don’ts of social media monitoring

In many organizations online media monitoring is already an important factor in making strategic choices for Brand Managers, Marketing Managers and press officers. Data-driven strategies are the [...]

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 Instagram success: 4 rather amazing Instagram campaigns
By Nadine Felderhoff
Posted Tuesday April 21st, 2020

Instagram success: 4 rather amazing Instagram campaigns

The number of active daily users on Instagram has risen sharply since 2016. With 3.4 million active users in 2020, the platform has earned third place among the most-used social media platforms [...]

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 6 tips for data-driven reputation management
By Linsey Jepma
Posted Wednesday April 15th, 2020

6 tips for data-driven reputation management

Communications and marketing departments have a large amount of data at their disposal. From opinion and reputation scores to brand index pulses, media value and reach. This data provides the [...]

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 Why a chatbot has never been a better resource
By Linsey Jepma
Posted Tuesday April 7th, 2020

Why a chatbot has never been a better resource

Bots, robots, chatbots. No, these are not degrees of comparison, but they are a way to facilitate certain business processes. Chatbots, for example, answer simple questions from customers via a [...]

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 OBI4wan and HowAboutYou continue together
By Linsey Jepma
Posted Monday April 6th, 2020

OBI4wan and HowAboutYou continue together

HowAboutYou, specialist in the field of online media monitoring software and webcare in the Dutch and Belgian (semi) public sector, has been acquired by OBI4wan, a portfolio company of MAIN [...]

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 What makes a chatbot human-like and how can you build one?
By Mia Schulz
Posted Thursday April 2nd, 2020

What makes a chatbot human-like and how can you build one?

Over the past years, a lot has happened on the technical side of chatbot development. Currently, easy-to-use chatbot platforms powered by AI revolutionize the way we build bots - the times that [...]

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(Nederlands) Zoeken
(Nederlands) Recente blogs
  • Omni channel; trend, opportunity, challenge, or necessity?
    Omni channel; trend, opportunity, challenge, or necessity?
    Wednesday January 27th, 2021
  • What is the difference between social media monitoring and social listening?
    What is the difference between social media monitoring and social listening?
    Tuesday January 19th, 2021
  • The importance of knowledge management in smart organisations
    The importance of knowledge management in smart organisations
    Tuesday January 12th, 2021
(Nederlands) Blogarchief
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